London · Bespoke Engagement Rings
Browse live certified inventory. Choose your setting. Made by hand in the UK, delivered in six weeks.
What we offer
Engagement Rings
Designed around your stone
Wedding Bands
For her, for him, paired
Lab Diamonds
Certified, ethically grown
Bespoke
A vision, made real
Our Story
Fairy Tale Diamond was founded by Lee Eslamifar in 2021, after fifteen years in London’s Hatton Garden. The idea was planted in 2015, when Lee proposed to his wife Sarah-Jane and watched her face light up.
Every Fairy Tale Diamond ring is designed in-house by Lee and crafted by our partners in Hatton Garden. Direct from the trade, with no middlemen. Six weeks from confirmation to delivery.
Follow along
Follow us
I’m in love with the beautiful ring Lee designed. The diamonds he sourced are incredible, the claws are perfectly sized and the engraving is a lovely touch too. 10/10 for service and to Lee as a person.
Came into the process with hardly any knowledge or understanding about purchasing an engagement ring. Was made to feel so at ease and everything was explained step by step with careful consideration to privacy and my personal preferences.
I absolutely love love love my ring and the whole process from start to finish has been so quick and smooth. My ring is just as I imagined it and more. Lee helped me choose the right cut and size after showcasing different diamonds.
Good to know
Every Fairy Tale Diamond ring is made to order. From payment confirmation to delivery is typically six weeks. We will keep you updated throughout.
Yes. Every diamond carries a GIA or IGI grading report. The certificate number is stored with your order and included with delivery.
Depending on the setting, we offer 18k Yellow Gold, 18k White Gold, 18k Rose Gold, and Platinum. Platinum is recommended for everyday wear.
Because each ring is made to order, we cannot accept returns for change of mind. If there is a manufacturing defect we will remake or refund in full within 14 days of delivery.
Ready to begin
Speak with one of our jewellery experts, or book a private appointment at our London showroom.